1. BIG screen, BIG digits, LOUD alarm and STYLISH design: Three desirable features as a practical kitchen timer: Large LCD display (3" screen); Large digits (1.5" bold fonts); Loud audible alarm (loud and clear, but not deafening). - Sleek design outperforms competitors: 3 large invisible function buttons on the front bulge of the battery case, leaving more space for the LCD screen and looking much better than competitors' ugly buttons; The matte white exterior blends well with your kitchen, bedroom, office, etc. 2. COUNTDOWN OR UP AND ONE THUMB OPERATION AND VISION FRIENDLY: It can count down like a timer and count up like a stopwatch in the range of 1 second to 99 minutes - 3 large no-show function buttons aligned on the Front bulge allows for simple and reliable one-thumb operation, without fancy features - Ever-on technology consumes almost no power while the timer is not in use, no need to turn it off3 ELEGANT DESIGN AS A VERSATILE TIMER - Designed not to be just a Ugly kitchen utensil, the timer looks much better than the competition, so you'll want to use it on many other occasions. - 3 large no-show function buttons perfectly aligned on the front bulge for simple one-thumb controls, looking down on ugly button-using competitors; Matte white exterior blends well with your kitchen, bedroom, office, etc. for meetings, homework, exercises, meditation sessions, games, laboratory, etc. 3.THREE Locations: Magnetic Backing, Retractable Stand, Foldable Hook - There are 3 different options for placing the kitchen timer - Stick the kitchen timer to the refrigerator door with its magnet - Place the unit on a flat surface with its retractable stand for tabletop use - Take out the foldable hook and hang it on a wall hook or around your neck if you are on the go as it is battery operated (1 AAA battery included).